ABOUT
Claire Fudge
Clinical Director
Clinical Dietitian | High-Performance Nutritionist
Endurance Athlete | Multi Award-Winning Speaker
BSc, RD, Pg. Cert, Adv. Dip.

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Evidence Based. Science Led. Fact not Fiction.
Personalising Nutrition to Elevate Personal Performance and Health
You’ve tried the books, podcasts, and quick fixes, yet something’s still missing: that edge in energy, health, and performance.
Late nights, poor sleep, unhealthy snacking, and endless quick energy fixes keep you trapped in a frustrating cycle. You skip meals, lose clarity, and wonder, “Why can’t I break free?”
You’ve tried controlling your intake, over-restricted, or over-indulged, only to end up feeling defeated. Training feels impossible, and advice from generic solutions, quick fixes, and other professionals has failed to deliver results.
The problem? Most advice only addresses symptoms, not the root cause. As a busy professional, your health often takes a backseat. What you need is personalised, strategic nutrition to uncover and solve the real issue.
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My Guiding Principles

Enhanced Knowledge & Enabling
I empower professionals and athletes with practical nutrition knowledge to understand the "why, when, what, and how" for lasting success.

Human: Individual
Nutrition is deeply personal, and I tailor strategies to each person’s unique body, lifestyle, and goals, beyond textbook solutions.

Evidence-Based, Science-Led
I cut through the noise with up-to-date research and practical advice, bridging the gap between theory and real-life application.

There Is No Good or Bad
Food is fuel, not the enemy; I use nutrition strategies to optimise health, energy, and performance for sport and life.

About Claire
Raised in the picturesque countryside of rural Dorset, where my family ran a bakery spanning three generations, my love for quality food was born. From packing gingerbread men destined for Harrods to studying at King’s College London, I became a Registered Dietitian passionate about transforming health through clinical nutrition.
My journey has taken me from supporting patients with medical conditions on hospital wards to enhancing performance and vitality for athletes and professionals. I quickly realised how many business professionals struggle with lifestyle-related medical conditions and how nutrition can profoundly elevate health. Wellness is a proactive combination of nutrition, sleep, and movement. By blending my passion for endurance sports with high-performance sports nutrition, I help individuals realise their full potential, elevate athletic performance, and enhance personal health.
I understand what it takes to train, push boundaries, fuel effectively, and perform at a World Championship level—all while running a business!
Formal Education
Bachelor of Science with Hons Nutrition and Dietetics
King’s College, London
Post-Graduate Certificate Sports and Exercise Nutrition
Coventry University
Awards and Recognition
Registered Dietitian Health and Care Professions Council (HCPC)
Registered High Performance Nutritionist (Sports and Exercise Nutrition Register)
Advanced Diploma Personal Training (Lifetime)
ISAK Anthropometry (ISAK)
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Fuel Your Potential
A Proven Framework for High-Performance Health and Energy
I equip and enable professionals, CEOs, Business Owners and athletes to find the true cause of their performance and health challenges before crafting a strategic solution. I believe in a problem-first, strategic solution-second approach to energy management, body composition, and health, whilst embedding lifelong change.
Health should be proactive, not reactive.Â
Work with ClaireIf we could give every individual the right amount of nourishment and exercise, not too little and not too much, we would have found the safest way to health.
- HippocratesÂ
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Unlock Your Peak Performance
A Strategic Approach to Energy, Health, and Success
Book Your Free Discovery Call
Identify Real Issues

Enhance Energy Management

Optimize Sleep Recovery

Elevate Performance Nutrition

Incorporate Marginal Gains

Maintain Body Composition

Race Harder, Recover Faster
More About Claire
Charlie Reading interviews Claire Fudge on the Business of Endurance podcast. Listen to more episodes here.
 FREE VIRTUAL EVENT
Finding the Energy Within
Join this free virtual event to discover how to unlock your peak personal and professional performance, health, and vitality through strategic nutrition.
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